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Published in Customer Stories

Game, set, support: How Six Zero Pickleball rallied with eesel AI

Katelin Teen

Katelin Teen

Editor
  • Automated AI-powered draft replies have reduced Sx Zero’s manual workload by over 40%, enabling support agents to answer customer inquiries faster.
  • By learning from past interactions, templates, and website content, the AI system ensures that customers receive quick and precise answers.
  • The custom “Ambassador Lookup Tool” helps customers easily find local brand ambassadors, streamlining connections between players and sellers.
  • Integrating eesel AI into the existing helpdesk platform, Front, allowed Six Zero to scale support operations without the need for extra software, maintaining high service quality.

Pickleball is booming! The number of players in the U.S. has exploded, tripling in size to 13.6 million in 2023, according to the Sports & Fitness Industry Association (SFIA). With this surge in demand for pickleball equipment, Six Zero faced an increasing number of inquiries from customers and potential ambassadors, requiring a more efficient support solution.

Six Zero Pickleball is an Australian-based client of ours, specializing in high-performance pickleball paddles, balls, accessories, and apparel. As the sport continues to grow in popularity, Six Zero has seen a surge in customer inquiries. They faced challenges which included managing high volumes of inquiries, and they wanted to ease the workload on their support team.

Getting out of the pickle

To keep up with growing demand, Six Zero integrated eesel AI into their helpdesk platform, Front. This made a huge difference in how they handled customer inquiries. Now, AI-powered draft replies help their support team answer questions faster by learning from past conversations, templates, and website content. 

They also rolled out a custom “Ambassador Lookup Tool”, making it easier for customers to find local brand ambassadors selling Six Zero products. These updates have significantly reduced manual response times and made their entire support process more efficient.

a livechat showing the eesel AI custom lookup tool

A look at the back end processes for the ambassador look up tool.

No more customer support “Pickles”!

Jenny Hacking from Six Zero Pickleball shared, “We’ve seen lots of time savings with the implementation of eesel AI.” Since adopting eesel AI, Six Zero has achieved time-saving efficiencies of upwards of 40% and over a 55% deflection rate, significantly reducing the number of inquiries requiring manual intervention.

Since teaming up with eesel AI, Six Zero Pickleball has:

  • Saved time and improved efficiency, reducing manual workload for their support agents.
  • Boosted response times, ensuring customers get quick, and providing accurate answers.
  • Enhanced customer experience, making it easier to connect with brand ambassadors.
  • Seamlessly integrated AI tools into Front, streamlining their workflow without extra software.

A smash hit for Six Zero’s support team

With pickleball’s rapid rise, Six Zero Pickleball needed a support system that could keep up. By adopting eesel AI, they’ve automated key aspects of customer service, improved response times, and optimized ambassador connections. Ensuring players get the best equipment with minimal hassle.

By using eesel AI, Six Zero is improving customer support, streamlining workflows, and empowering ambassadors to connect with players faster. It has also enabled them to scale their customer support operations efficiently while maintaining high-quality service.

For businesses looking for an affordable, flexible AI solution that works with existing helpdesk platforms, eesel AI provides a smart alternative to expensive built-in AI offerings. Learn more or get started by reaching out to hi@eesel.app.

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